India: Business Consulting | Property Solutions

Today, more and more companies are coming to Visakhapatnam introducing new product or service. There needs to be a perfect way to reach the target audience and make the message clear on what you are promoting. You need to know existing buyers, type of buyers, their income level, location while preparing for the promotion of your product.

This is where most companies look forward to partner with marketing consultants in Visakhapatnam. The purpose of utilizing their services are that they assist in making better decision making on the promotional activities and guide in making the brand message loud and clear.

Shriyans Management Consultants P Ltd is one of those marketing consultants in Visakhapatnam who keeps track and is up-to-date on the tricks of the trade and has the expertise to provide the right solutions to deliver ROI for the client.

As one of the leading marketing consultants in Visakhapatnam we offer a wide range of marketing consulting services like Increase qualified leads, identify existing marketing hiccups, suggest best practices or approaches to the sales team, Increase leads by online marketing, Research on the competitors and provide a report on Strengths and Weakness.

Existing companies either in Educational Sector or IT Sector or Financial Services or Training Sector can also partner with the marketing consultants in Visakhapatnam like us who can guide them for improving profitability.

So if you are planning to start a business in Visakhapatnam or thinking to invest in an existing business then make sure to partner with marketing consultants in Visakhapatnam like Shriyans Team.

Whenever you start a marketing campaign, you should remember one thing in mind. Those are the leads that you get after successful marketing campaign. Leads are categorized in to three types.
1.    Leads that are already in your hand (HOT)
2.    Leads that will be ready soon (WARM)
3.    Leads that will never be ready (COLD)

When you started a marketing campaign, you don’t know, which  is cold or warm or hot‼!

So, if you or your staff starts calling to the leads, then you will spend more time for the leads, which are going to close. All smart sales men do this and try to pluck the fruit that is hanging to the ground. They usually cherry pick. It is a natural result here because,

1.    Sales representatives get more commission for every sale.

2.    As a sales representative you don’t know the difference between hot or warm or cold leads. You have to go to them and then find out.

3.    If you meet the customer at wrong time, then you don’t have patience to continuously follow up.
 
There’s no wrong in spending your time with the hot customers. But the problem arises, when you neglect those warm leads. Instead of follow up, you will forget these warm customers and leave the sales. This should not happen. There should be someone to follow up the warm customers like clock work.

For some years, you have tried to follow up or re-market to your leads. If you’re winning, the chances are there are occasional needle in the haystack. But you can do it in a much better ways.

Your follow-up shouldn’t be a hit and miss game. There are some new ways to handle the whole process. And I am sure that those will be helpful in increasing your leads than the present leads. How would it be if you close some more leads every month?

Find out on how you can increase your leads by consulting with us.

Producing the customized product or having a service is 1/4th of the total game. The next process is to market your product and reach to maximum customers. Many businesses fail to plan the exact strategies for marketing. Here are some quick marketing tips to increase your business. 

Tip1: Be sure of your ideas, objectives and goals. Most of the companies fail in inappropriate planning in campaigns. Sit and jot down the effective marketing tools. Implement the tools in proper manner so that, the message reaches to all your potential customers.

Tip2: Participate in trade shows; establish one booth for your product. Make all the people to know about your product or service. This mainly spreads awareness of your company to your competitors and even to customers.

Tip3: Impress your customer with the best tactics and make him happy with your product. The customer passes this information to another 5 members, which leads to increase in customer base. Yes, what you are thinking is right. It is the age-old mantra for perfect cost effective marketing. It is through “Word of Mouth”.

Tip4: Make your presence felt everywhere. Get listed in the business directories through online and offline. It’s even cheaper than other media.

Tip5: Make the customer feel delighted for his purchases. Offer an incentive for the first or for bulk purchases of the product.

 Tip6: Search for your best prospects and try to display some images or brochures at that place. If you have a medical shop and you provide free home delivery, then try to keep some brochures in clinics so that the patients will know your added service and approach you.

Tip7: Most of the sales are produced by word of mouth. So, offer the best product or service and try to make more sales by referral business with each customer.

Tip8: Build a strong network with your competitors, customers, etc… by attending seminars, social functions, trade shows, workshops, etc… this is one of the best marketing tools for getting a chance to meet your potential customers.

Tip9: Start writing articles or books and share them to the internet users, local media channels, in your own website, etc…, which help people to know about you.

Tip10: Most of the rural markets are the best places as they are very receptive. The rural activation system rolls out through mobile vans popularizing products, extending service and acting as mobile outlets marketing.

Tip11: Some companies relay on their public relations department and use traditional media for marketing by giving press releases, etc… PR department allows placing the right news at the right time.

Tip12: Align your business with a non-profit organization, which helps you to get a chance of social service as well as name to your business. Join in communities and start fund-raising programs, etc…

Tip13: For getting free publicity and to have pre-qualified prospects, host a seminar. There you get a chance to speak about your business and products.

Tip14: Start online networks by forming social communities. This is called as viral marketing. This takes some time, but the best way to market in online without paying more.

Tip15: Find out your cross-promote partner, where you can share your customers. This helps to get the customers directly in an unknown place.

Tip16:  Personal selling is the best way to meet directly to the potential customers. This helps to persuade the customer with our product that advertising. If you can’t do with person, then try it by using phones.

Tip17: check out for online newsgroups and try to make relationship with internet users. This helps us to use one of the internet marketing tools, E-mail marketing. You can utilize these opt-in addresses to offer your services.

Tip18: Don’t wait for the customer to find you in online. Rather, you join with other business which has some sort of connection to your business. Make relationship and promote your business by giving back links to your website.

Tip19: Identify your target audience and distribute or post your ads in traditional billboards. For instance- you can see poster-size ads in college campuses. The purpose for out-of-home advertising is to reach your prospects and can influence a purchase.

Tip20: This is difficult for most of the businesses. Offering 100percent guarantee is not there in most of the business, but try to guarantee your product with no clauses.

So, start focusing on the above tips and observe the changes that your business is going to make. For more assistance, consult with Shriyans Management Consultants P Ltd, a Team of professionals, who can take care of your marketing strategies and plans.